Au Revoir Simone's Interactive Music Video Turns Song into Coloring Book

Project: Au Revoir Simone - “Knight of Wands” Director: Eli Stonberg

DP: David Kruta

Steadicam Operator: Jeff Melanson

Today marked the debut of Au Revoir Simone’s “Knight of Wands”, off of the band’s third album, Still Night, Still Light. Check it out right now at theknightofwands.com. We shot this video in Brooklyn, NY with a small crew in a tiny apartment over the course of one day. Once again, it was a pleasure working with director Eli Stonberg.

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Mashable had a nice writeup of it. An excerpt is below.

“The video, directed by Eli Stonberg (who has worked with bands like Passion Pit and Nada Surf) and illustrated by Chris Sanchez is a creative effort that asks audience members to directly interact with the music and the world the band has spun via melody.

Videos like this — and those created by musicians like Arcade Fire and Andy Grammer — demonstrate how the oeuvre of the music video is changing as the web continues to become a destination for music and entertainment.”

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Once you click “Play,” you are taken to a coloring book page featuring band members Heather D’Angelo, Erika Forster and Annie Hart standing in what appears to be a haunted house. A palette of colors to the left allow you to fill in the world they inhabit, and, as you paint, a phantom flits through the frame, adding to the eerie atmosphere created by a song drenched in keyboards, dreamy vocals and periodic handclaps.

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You can also watch the video on Vimeo, and be sure to check out director Eli Stonberg’s site.